Brand Monitoring: Mentions, Sentiment and Share of Voice
See how often your brand is mentioned across the web, how people feel about it and how it compares with up to three competitors.
People write about your brand in places you never visit: blogs, news sites, shop pages, forums. Brand monitoring reads those pages for you. It shows how mentions are growing, whether they sound positive, where they come from and how you compare with the brands you name.
What a report shows
- Mentions month by month, and the newest pages that mention you
- Sentiment and the emotions in what people write
- Top sites, countries and kinds of page
- Share of voice against up to three competitor brands
- A mentions table you can filter by sentiment, site, kind of page, country and language, then search, sort and export to CSV
Follow a brand
Name the brand
The name is searched as an exact phrase, so a specific name works best. A common word will match a lot of unrelated pages.Add rivals
Add up to three competitors to compare with. A project can follow up to 20 brands, and following is free.Run the report
The price shows first. The report runs in the background and usually finishes in under a minute.
Every report is saved and reopens free. A report is a few lookups: three for the brand and two for each competitor. Add a competitor later and you pay only for the new lookups. A failed lookup is never charged.
If you run a D2C brand, see SEO for D2C and small businesses in India.