Search Console and GA4
Link your own Google data, free and read-only, to see clicks, queries, sessions and channels next to your research.
Research tells you what is possible. Your own Google data tells you what is actually happening. Link Google Search Console (how people find you in Google) and Google Analytics 4 (what they do on your site) to a project, and they appear right in DataFlowSEO.
Connect Google
Open Integrations
Choose GSC & GA4 under Integrations in the sidebar. The Google Integrations page has one card for Google Search Console and one for Google Analytics.
Choose Connect
Sign in with the Google account that has access to your property and approve read-only access.
Pick a property
Choose the Search Console site or GA4 property that matches this project, then click Add property. Repeat to link more than one.
Open your insights
GSC Insights and GA4 Insights now appear under GSC & GA4 in the sidebar.
GSC Insights
| Tab | Use it to |
|---|---|
| Striking distance | Find queries where you already rank between positions 5 and 20, sorted by impressions. Small improvements here often bring the fastest wins. |
| Queries | See the searches that bring people to your site, with clicks, impressions, click-through rate and average position. |
| Pages | See which of your pages earn the most search traffic. |
GA4 Insights
| Tab | Use it to |
|---|---|
| Top pages | See the pages people view most. |
| Channels | See how visitors arrive: search, social, direct, referral and more. |
| Devices | Compare desktop, mobile and tablet. |
| Geography | See which countries your visitors come from. |
On both pages you can set the Range (7, 28 or 90 days), filter by Device and Country, see change against the previous period, and export to CSV. Once linked, the dashboard also shows a 28-day summary of clicks, impressions, sessions and more.
To stop sharing a property, use Unlink next to a property or Disconnect to remove the Google connection altogether.